Can Bollywood hope for a big-budget summer?

Bollywood is struggling to be back in form, battling the twin onslaught of post-lockdown blues and the rise of OTT. While many producers are taking the easy way out and selling films to digital platforms, the more-talked-about projects are naturally expected to bail out a box office that is trying hard to woo back the audience. April to August is traditionally a hectic phase for the film exhibition business, with summer vacations followed by the festive weekends of Eid and Independence Day, among others.

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